Explode online sales in 2021 with eCommerce SEO

SEOHUT is your no-frills eCommerce SEO company in SA

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Increase your store revenue by 300%

SEOHUT helps online shops and storefronts to reach broader South African audiences with our specialized eCommerce SEO services. We analyze the competitive market in your industry (CPT, JHB, PTA, or DBN) and find you the right keywords and terms so that your products display on top of SERP’s.

Our decisions, work, and strategies are all customer-centric and result-oriented making us the perfect digital marketing agency to complete all your business objectives. With 24 hours of support, we can resolve customer queries with quick turnaround time.

Why Choose SEOHUT

SEOHUT helps you grow and transform your online business through sustainable ecommerce solutions and strategies based on deep knowledge of digital marketing.

No Lengthy Contracts

No massive upfront payments, long-term commitments, and other fine print. This holds us accountable.

Boutique Agency

You have our full attention. We prefer to be selective and keep our client base small. Your account will not be neglected.

Structured and Transparent

We keep track of everything and you'll be kept in the loop. We want you to know what you're paying for.

Experienced Professionals

We have years of SEO agency experience and have worked on many successful search campaigns in South Africa.

Local Market

We have worked with businesses all across South Africa. Extensive market knowledge in CPT and JHB.

client's we've worked With:

The Power of eCommerce

Though ecommerce is considered a relatively new platform of selling in South Africa, especially compared to other countries such as China and America, it is certainly growing rapidly. From 2017 to 2018 there was a 50% increase in online retail and the growth continued from 2018 to 2019. A survey found that just over half of South African citizens had purchased from an online store at least once in 2019; and individual online retailers commonly report seeing 25% to 50% growth.

What accounts for this impressive growth? It is most likely a medley of factors such as increase in mobile access in the country, implementation of secure payment options and a population that is starting to  embrace the idea of shopping online instead of, or in conjunction with, traditional shopping. 

What eCommerce Involves:

Many South Africans have been asking themselves this question over the last few years, and currently, with the increased need for remote working and limited contact, the question is all the more common. 

Now, the prospect of becoming an online business may seem daunting at first glance, but there is a wealth of knowledge available to guide you through the process. So, let’s take a dive into the world of ecommerce. 

So, how can you jump onboard this fast-growing avenue and take your business online? It’s important to figure out what product you are going to sell. Maybe you already have a product that you’re passionate about or have a wealth of experience and knowledge selling. If not, you can always do your research online and see to what the market is currently responding well, or what it may need.

Things to consider with your product are: who is it for, will they buy it and at what price? How will you acquire or make your product? Who or what is your competition? The best growth has been in electronic and media related products as well as apparel, with the next most popular sectors being crafts and décor; alcohol, tobacco and vaping; food and groceries; and home and garden.

Once you’ve got a product to sell you can start planning out your business, creating its face with aspects like a name and logo. 

Now you need to build the store – make sure to again do your research on what platforms to use, building an attractive website, utilizing search engine optimization (SEO), and channels of sale, payment and delivery. 

Once everything is set up, the work is not over, as you’ll still need to consistently deliver efficiently, market your business and build your customer base with things like social media and paid ads. You will also benefit from keeping an eye on your analytics and adapting and evolving as your business grows or reaches hurdles. 

Customer service is noted by many online retailers as the key to success in eCommerce, so make sure you have methods of responding to customer needs as they arise and being a convenient and easy-to-use service. Promotions and special discounts, multiple options for reliable delivery, and simply designing your site and products with the customer in mind, rather than the profit, are sure-fire ways of ensuring consumers bring their return business.

 

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